Do some pros "over do it" just because they are on tv?

[omahilo]

also they get more people gunning for them which can be a good or bad thing.

Like I hear alot of people say, 'I would love to beat Phil Hellmuth because he cries all the time'. So he gets more people playing pots with him which can be a good thing for him because he is one of the best and will get his money in with the best hand 99% of the time.