I actually saw the best 'injury lawyer' ad ever the other day. There's one guy who's notorious for his self-perpetuated 'Strongarm' image (as well as numerous drunk-driving offenses, but that's another story). Well, someone else did an ad having 'clients' talk about him, and one line really stuck with me, went something like '..you don't have to strongarm anyone, you just have to DO YOUR JOB.' Ice burn.